Truth Be Told: “Can I have this event in (this) time frame?”

Here's a question that I usually get - “Can I have this event in (this) time frame?”
The quick answer is:
Absolutely! Just send the invites and pull out a couple of chairs (or log online and go on air) "Logistically", or should I say "technically" you have an event - if only it were actually that easy. Truth be told, that probably isn’t exactly what you had in mind and certainly not in a way that the results could be optimized.

Don't get me wrong... It's important to have logistics covered and that is exactly where my career began in events - who needs to be where and when, what needs to be where, and how does it get there? Logistics aren't something to take lightly, however at the same time logistics alone AREN'T what determines success of an event... Both as the organizer and as a contributor (attendee, sponsor, speaker, or exhibitor).

Without breaking down what goes into each of the 6 foundations on this post I'll at least simplify for now! I follow this process before, during, and after each event campaign and how to implement:

✨ Strategy
✨ Logistics
✨ Outreach
✨ Nurture
✨ Sales
✨ Metrics

What makes this neat is that even though the process is the same and can be duplicated, every event campaign is still unique based on the execution of each stage!